Seven Strata of Strategy

It’s no secret that all the recession has decimated the building industry the last few years. But Jeff Booth’s company, BuildDirect.com, isn’t hurting. It sells building materials at a steep discount….

5 Crucial Sales Strategies

This starts with NEVER presenting a sales proposal to a customer without being on the phone or in person with them

One-Phrase Strategic Plans

Every year, since it launched in 1984, pundits have been predicting the demise of RIM, the famous makers of the Blackberry – most recently given the success of the iPhone.

Guerilla Marketing

I love great guerilla marketing stories, where companies find clever ways to break into key markets that defy convention – approaches that help growth firms “take the hill” against formidable odds.

"Black Swan" Moments: Seize Them Now

A key to our business model was driven by an offhand comment by a friend" exclaims Naomi Simson, founder and CEO of Sydney based Red Ballon

Stats Queen Challenging Industry Norms

We guarantee a patient will wait no more than 15 minutes or the appointement is free!” exclaims Dr. Cristiana Rodes, CEo Park Road Wellness Centre

Three Priorities for the New Year

As you Prepare for the New Year, here are three universal priorities that will have a significant impact on both you and your company:

Build on What You Do Right

First, my public apology to all the companies I’ve misguided over the past twenty-five years, as well as an apology to my employees.

Control the "Ink"(Part II): Blogging, Wikis, Squidoo and More

Without a doubt, the blog we started (www.communitysecurity.blogspot.com) has been met with the most incredible reaction from our clients,” exclaims Mike Jagger, President of Vancouver based Provident Security.

Control the "Ink" in Your Industry (Part I): Write a Book

Writing a book has provided the single greatest return on investment than any other business decision I have ever made in the history of the company,"

The Big Hairy Audacious Goal: Your Company’s Most Important Decision

99 stores supporting 99 villages is Thomas Lundgren’s 2020 vision for his Dubai-based company, The One Total Home Experience

Four Strategic Questions

As you prepare your next strategic plan, ponder these four key questions

Processes vs. Functions: Reducing Business Insanity

Customers experience your company’s processes, not its functions. Yet executives spend most of their time focused on making sure the functions of the firm are properly led, staffed, and driven.

Four Decisions That Will Help Your Company Grow

Gazelles” – growth firms – are the job generators that will do the most to get our national economies back on track in 2009.

Predicting the Immediate Future

WARNING – the following is not actual investment advice! In most cases by the time us mere mortals learn of investment trends (think stocks and real estate) it’s too late.

Four Imperatives for Marketing

It’s time to crank up marketing!! Not only marketing for customers but for talent. You have to go back almost a decade to find a time when marketing was as badly needed as it today.

Get LEAN

Ohn Stapleton realized a 28% productivity improvement in his call centers within a week;